Ripple Street Revs Up to Sponsor Champion Racing Driver Stuart McAleer


White Plains, N.Y., April 5, 2024


Ripple Street, the leading consumer product discovery platform, is excited to announce its sponsorship of Scotland native driver Stuart McAleer. 

“We love exploring creative ways to connect with our community members and brand marketers. This sponsorship opportunity gets me particularly excited because the racing community is teeming with passionate fans, including the drivers’ support team and friends and family,” said Mike Leo, Ripple Street’s CEO. “We’re all about those kinds of experiences that bring people together, and Stuart embodies all the makings of a model champion. His unwavering pursuit of his dreams and dedication to supporting others’ racing passion is a testament to his resilience and core values.” 

McAleer’s sponsorship kicks off with the North Carolina Region Dual Conference Hoosier SCCA Super Tour at the Virginia International Raceway April 5-7, proudly featuring Ripple Street on the No. 143 Spec Miata. McAleer also plans to participate in the Ohio Valley Region Great Lakes Race of Champions Hoosier SCCA Super Tour at Mid-Ohio May 17-19. Follow McAleer LIVE whenever he is on track via the Sports Club of America’s Youtube channel

McAleer commented, “I am beyond thrilled to partner with Ripple Street—ever since I met Mike and learned more about how the company connects people with brands through shared experiences, it became obvious that we both share a passion for pushing boundaries around creating fun, new adventures.” 

Starting out racing go karts when he was 13 years old, McAleer moved to the United States in 2014 to pursue his racing career. Since then, he has racked up impressive accomplishments, winning eight titles (2020 Sebring PBOC Endurance, 2020 JRRC Enduro Champion, 2021 NEDRRC/MARRS Lightning challenge, 2021 Summer Thunder MARRS, 2022 Jersey Devil National Majors) as well as finishing 2nd and 3rd at five additional races. This year to date, McAleer finished in the top 10 at the Central Florida Hoosier SCCA Super Tour at Sebring International Raceway and 4th at the Atlanta Region Hoosier SCCA Super Tour at Michelin Raceway Road Atlanta.

Since McAleer moved to the US, McAleer has also helped dozens of aspiring racers through various programs—he started the McAleer Racing karting program with his brother and professional racing driver Stevan McAleer and serves as lead instructor at McCumbee McAleer Racing as well as at the Monticello Motor Club in upstate New York. 

To learn more, follow McAleer on Instagram (@stuart_mcaleer) and Facebook



About Ripple Street

Ripple Street is a consumer product discovery platform that connects brands with their next biggest fans. Passionate consumers join our community and apply to experience new products with their friends and family in the comfort of their homes. Brand Managers and Shopper Marketers from top companies such as Mondelez International, Anheuser-Busch, and General Mills partner with us to create unique consumer engagement journeys at scale. View our case studies here to learn how Ripple Street’s programs drive brand awareness, trips to retail and e-commerce, product trials, social content, product reviews, and sales. For more information, visit